Product & UX Design Lead · San Francisco Bay Area

I turn complicated systems into products people can actually use.

Most recently VP, User Experience Design Lead at JPMorgan Chase, leading design for AI-powered platforms, consumer mobile experiences, and multi-team journey programs used by millions of people. Before that: a co-founded marketplace, a software startup, and agency work.

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Selected work

Case studies

Five years at JPMorgan Chase across enterprise platforms, consumer apps, and emerging channels, plus startup, agency, and founder work.

JPMorgan ChaseAI / LLM

AI-Powered API Self-Service Platform

An LLM-grounded discovery and intake experience that lets internal teams find, understand, and get access to payment APIs without weeks of manual coordination.

API onboarding time reduced 70%

JPMorgan ChaseJourney Management

Card Replacement, Reimagined as One Journey

A Customer Journey Management program that unified four organizations around a single scorecard, then redesigned the lost-card experience end to end.

45% faster replacement · $8B in spend continuity protected

JPMorgan ChasePayments

Money Movement: Wires, Transfers & P2P

Blue-sky product direction for how customers send money: smart search across every rail, defaults learned from history, and guardrails that catch errors before they happen.

Error-reducing patterns adopted across payment flows

JPMorgan ChaseEmerging Channels

Connected Commerce on the Big Screen

A working smart TV prototype, covering shop-the-look and points-funded travel booking, built to make cross-channel commerce tangible for executives.

Accelerated executive buy-in for cross-channel strategy

FounderiOS

Surplus

Co-founded an iOS marketplace where restaurants sell surplus food at a discount, cutting waste and feeding students affordably.

$15K+ raised · 2nd place, Silicon Valley Business Competition

KinderlimeBrand + Web

Kinderlime

Built the design language for a childcare software company across web, mobile, social, and print, from Intercom flows to conference booths.

+15% engagement · +2% conversion

WebEnertiaWeb

ActuaryExamTutor

Led the full redesign of a virtual learning platform's website, from information architecture through visual design.

Core web vitals improved 30%

About

Messy, high-stakes problems are where I do my best work.

I'm a product designer drawn to the kind of problem where the design has to earn trust from customers, stakeholders, and engineers all at once, and where nobody agrees on the real problem yet. I spent five years at JPMorgan Chase, growing from Senior UX Designer to VP, User Experience Design Lead, working across consumer mobile apps, internal platforms, AI tooling, and emerging technology.

My work tends to start with a journey map and end with a number: onboarding time down 70%, replacement time down 45%, engagement up 15%. Along the way I prototype early and often. Some of my most effective artifacts have been working demos that turned abstract strategy debates into product decisions.

Before Chase, I co-founded Surplus, a food-waste marketplace, and designed for startups and agencies around the Bay Area. I hold a BA in Design Studies from San Jose State University. I'm happiest on a team where research, prototyping, and shipping sit close together.